That's one way of looking at it, but some people make them, so somebody's buying them, and they're also buying PLC's that master these buses as well. And don't forget, AD already makes Profibus I/O (Terminator or 205 with one of your adapters), so it's not necessarily corrosive to the use of AD I/O to have more ways to do it. I, for one, on a job using AD I/O and CPU's would use a widely supported bus over an AD one if I had the choice and the cost wasn't too great.
AND, don't forget that it can unlock the door to projects they're never even considered on now. There have been retrofit projects where I would have used an AD processor if I could have just removed the PLC and controlled the existing I/O.
In some cases, almost ANY widely accepted bus would be adequate, because I'm talking about a local rack where the PLC is going to get removed and the local bus adapter will have to be purchased, so support of any bus for which I could purchase an adapter for the existing rack I/O would work. But, when given the choice, I like Profibus.